VibeLinkĀ 

Service
Visual Identity, Branding
Client
Softakey Digital Agency
Date
08/01/2026
Technology
Figma, WordPress

Connecting Students Through Mobile-First University Experience

VibeLink approached us needing a complete digital presence for their dual-platform solution: a student-facing mobile app and an AI-enhanced university dashboard. As a student-led venture at University of Miami, they required professional branding, responsive website development, and clear messaging positioning them as the future of campus engagement.

Brand & Website Strategy

We positioned VibeLink as the essential campus connectivity solution addressing real student pain points. Clean, modern design showcases app features through intuitive layouts and visual hierarchy. Messaging emphasizes their student-led authenticity while maintaining credibility for university administrators evaluating the platform.

Conversion & User Experience

Strategic CTAs drive waitlist signups throughout the browsing journey. Feature sections educate visitors on Discovery Feeds and Flexible Messaging capabilities clearly. Founder story builds emotional connection while team profiles establish trust with both student users & institutional decisionmakers.

One unified force for brand identity development to take brands from confusion to clarity, from ready to launch, from random marketing to predictable growth, and from sales to revenue.